Valuation Factors for a Domain Name:-

Valuation Factors for a Domain Name:-

There are  few technical factors that go into determining what a
domain name is worth, and there are differences of opinion as to the
relative importance of the various factors. Here i have  examine a
number of commonly considered parameters in domain valuation. This
collection is not necessarily meant to be all-inclusive, but is
instead intended to give you a flavor of fine points to consider.

1:- One of the most important considerations


 in valuing a domain name is the "TLD," or Top Level Domain. This is
the extension that appears at the end of the domain name, such
as .com, .net, .org, etc. A .com name will generally sell for about
four times than  other common global extensions, such as .net, .org,
and .info. The .mobi extension, utilized for content to be delivered
to mobile devices, is rapidly gaining popularity and value, especially
for domain names suitable for such devices. Some country specific
domains, such as .co.uk and .de (Germany) are very prestigious, and
can also command high prices in certain cases. The .tv extension,
later to hopefully be used in connection with internet enabled TV,
occasionally in high value sales at current.

2:-An extremely important consideration

 is the number of words it contains. Single "real word" domains (no
misspellings or abbreviations), especially in easily monetizable
internet industries, can be enormously valuable, particularly in
the .com extension. Two words domains,such in pakistan .com.pk,.gov.pk
or .edu.in , same in other countries, can also be quite valuable, as
long as the domain name can easily be monetized, and the TLD is of
high quality. Values really plunge when you get to three words or more
as .net.com.pk , subdomain.yoursdomain.net.ae ,
subdomain.yourdomain.edu.ae etc.

3:- Domains containing


misspellings, abbreviations, characters not on a standard keyboard as
your-domain-net.pk, and other oddities often have very little value
but web-pk.com also very popular in pakistan i think.Domains
containing phrases that are trademarked may be worth nothing, as the
trademark owner may be able to summarily confiscate the domain.

4:-   The extent to which a domain can be categorized

has a major impact on its value. Domains in the financial,free stuff
and health industries often top the list in terms of high value sales.
Domains related to industries that cannot easily generate revenue on
the web will usually have little value eg .ws or .in, but hosting
sites can get extra benefit from it as hosting.web-pk.com or help.web-
pk.com.

5:- The number of letters in a domain name

 affects its value. Three letter .com names can be quite valuable as
msn.com,however, even if they mean nothing. Four letter .com names
usually need to be pronounceable to have value, but they need not
necessarily be real words in the dictionary (cool sounding four
letter .com names can be very brandable, even if they are made up). A
popular domain is i think knows every one by heart esms.ws and
msn.com.

6:-The extent to which a domain can be branded

 may be very important in determining value. Domain names that are
easy to say and remember, easy to type in, highly reflective of
predictable monetizable content, and/or generate a lot of "type-in"
traffic .people typing your domain name directly into the address box
in their browser rather than finding your domain via a search
engine.Examples are java.com  , esms.ws .

7:- In Closing

My hope is that this article has helped you to become a more educated
domain buyer. The main takeaway should be that unless you have a truly
urgent need to obtain a specific domain, you should use common sense
principles and not overpay.